Resellers may operate in a range of industries within the IT sector. In hosting, for example, a web hosting reseller purchases services from a larger hosting provider and resells the services to customers. In addition, a reseller may purchase and resell access to servers in a hosting or colocation facility. In this context, the reseller acts as a retailer of sorts, acquiring and reselling services from hosting and internet services firms acting as wholesalers.
Dedicated servers continue to be the economical choice for providing an exclusive set of resources solely devoted to your IT needs. With our bare metal servers, you will benefit from increased performance, greater security and exclusive use of the servers system and network resources. Our dedicated servers are ideal for any of your services that require high traffic, high security, or complex configurations (i.e. e-commerce, dynamic content, database applications and multimedia apps) are better suited for a dedicated server.
Increasing margin pressure has compelled many resellers to seek profit beyond the traditional product fulfillment business model. A reseller that offers services beyond order fulfillment is called a valued-added reseller (VAR). An IT VAR, for instance, may provide consulting and professional services, such as systems implementation, in addition to product resale. A software VAR, meanwhile, may provide software asset management services in addition to product fulfillment.