Yes. You can use our Storefront Branding to make your storefront reflect your personal brand. We give you control over your site's domain name, site logo, color scheme, page layout and more. You can always go back and make changes as your business grows. Or, for those resellers that are familiar with WordPress, we encourage you to make a fully customized site using GoDaddy's WordPress plugin, which you can learn more about here.
Increasing margin pressure has compelled many resellers to seek profit beyond the traditional product fulfillment business model. A reseller that offers services beyond order fulfillment is called a valued-added reseller (VAR). An IT VAR, for instance, may provide consulting and professional services, such as systems implementation, in addition to product resale. A software VAR, meanwhile, may provide software asset management services in addition to product fulfillment.